On purpose or not, every space has a customer experience. An intentional and successful customer experience builds up your brand with good word of mouth, referrals and positive reviews. This discussion will show you how to evaluate and formulate your own intentional customer experience to build brand advocates.
TATE FISHER | CEO of Katalyst
With over 20 years of experience in consumer electronics retail Tate has seen the rise and fall of several industries, and thousands of products and product categories. Katalyst is a design and manufacturing firm for branded environments, and as the CEO Tate has spent the last decade helping retailers build stores and strategies that are capable of adapting and evolving to new marketplace demands.
ALEXIS KIEL | NCIQQ
While completing her graduate studies in Interior Architecture at Kansas State University, Alexis joined the Katalyst team. She has developed and executed thousands of brand experiences and retail programs from concept to final construction all across North America, with a focus on maximizing small footprints for technology and service retailers. She currently leads the Client Services team overseeing Customer Experience Strategy & Interior Design.